Massage Therapy Business Plan Examples

Why The Spa Is Being Started

Sarah is going to build a spa salon because the business has a lot of scope in Miami. The city is known for its wealthy high-profile people, the type conscious about their health and looks. Sarah plans to monetize on this opportunity and a spa is the best way for that. Moreover, from her experience in the field, Sarah knows that there is a serious gap in the field and if she can bridge it she can make a lot of money, and that too, doing something she is passionate about.

What Are Some Skills And Experiences That Will Help You Build A Successful Massage Therapy Business

While healing hands and a gentle heart are the most critical skills you must possess, obtaining your national certification from the National Certificate Board for Therapeutic Massage & Bodywork should be a consideration. They offer a number of specialty certifications that will enhance your career and your Board Certification credentials will put you a step above the rest.

Its also critical that therapists consistently seek out new healing practices through continuing education. Aside from fulfilling your continuing education requirements, you stand to learn from and network with the industrys leading professionals. Therapists can attend CE classes through their local massage schools or travel for national and international courses. The NCBTMBs website is a great resource for finding CE classes, as they maintain an updated list of available courses on their website at all times.

Basic Information That Should Be In A Massage Therapy Business Plan

Being hands-on with the operations and management of a massage therapy business can help you not just retain your existing customers but also to consider the needs and reasonable wants or demands of all your stakeholders. A massage therapy business plan can help you become more prepared when it comes to handling your business and its operations. For a massage therapy business plan to be fully maximized, you have to ensure that you will come up with a detailed, organized, and presentable document. Listed below are some of the basic information that are commonly found in every massage therapy business plan.

Kindly take note that these details are only for referencing purposes. Hence, you can develop a message therapy business plan that works even with the addition or removal of any information to/from the list above. Just like when making a jewelry business plan, the content of your own massage therapy business plan will still depend on the jurisdiction or decision of the management as well as the scope and nature of your massage therapy business operations.

You May Like: Massage For Pregnancy Back Pain

Take Care Of Your Body

Its up to you to take care of yourself, so you can take on as many clients as you can safely handle. Sometimes that means telling clients you cant get to them until next week.

This tactic will keep you healthy and working, and thats how you achieve financial goals and keep your business profitable. Play the long game!

Tips And Guidelines That Are Useful For Massage Therapy Contract Development And Usage

When making a bathroom renovation contract, a massage therapy contract, and other business contracts, one of the most important things that you have to focus on is the ability of the document to relay the exact message that you would like the people who will browse through the contract to be knowledgeable of.

With this, you have to make sure that you will develop a complete and easily understandable document that provides the actual details regarding the transaction that you will immerse in together with other entities. Listed below are some useful tips and guidelines that you can refer to if you want to develop an efficient massage therapy contract.

1. Know the kind of massage therapy contract that you need to develop. Since there are different kinds of massage therapy contracts, it will be easy for you to be confused in the creation of the actual or exact document that you need. Hence, you have to first be aware of the details that you need to discuss prior to the formatting and development of the massage therapy contract that you would like to have. Using outlines and checklists can be very helpful in this situation. You may also see hiring contract examples.

Read Also: Massage Chair Repair Service Technician

How To Write A Massage Therapy Business Plan To Create A Thriving Practice

You want a successful massage practice. Your first step is to create a massage therapy business plan.

If you think business plans are tedious, look at a massage practitioner business plan as a living guide to get you from where you are to where you want to go. You can change your plan as your practice develops, but without a guide to building your business, you’re more likely to become one of the many massage therapists who quit the profession in less than five years.

Get Liveplan In Your Classroom

Are you an educator looking for realworld business plan examples for your students? With LivePlan, you give your students access to industrybest business plans and help them set goals and track metrics with spreadsheetfree financial forecasts. All of this within a single tool that includes additional instructional resources that work seamlessly alongside your current classroom setup.

Also Check: Laryngeal Massage And Myofascial Release

Build Your Massage Practice Over Time

When I started my massage practice, I took out a loan of $1,500 and paid it back over two years. I think I spent around 50% of that loan just on living expenses for the first three months as I was learning to work for myself. Looking back, I think I could have worked it out, saved what I needed, and not borrowed any money to start my business. But as we know, hindsight is clearer than foresight.

Your circumstances might be different, but after reading this article you might realize you are at the beginning of your career. Building your business is a process, and it could take less money to begin than you think. Your overall goal is to be successful and stay in business. Keep focused on that goal.

There will always be uncertainties in your budgeting when you are self-employed. You dont always know what you are doing is going to succeed. Nor do you know, for sure, where money is going to come from week to week. Many small businesses fail, but many also succeed and time and again, its the ability to budget, sometimes creatively, that creates success.

I firmly believe that with an open mind and a little creativity you can make your dream of starting your own business a reality. Learning to use your budget as your business guide is one of the greatest tools for your success.

About the Author:

Strategy And Implementation Summary

If, as it has been said, the top three items which determine success in business are location, location, and location, then the planned move to a downtown location represents our top marketing strategy. By being more available to working clients, and by making the other health professionals who will refer those clients to us aware of our new location, we literally make ourselves accessible to more business.

Once a client experiences the level of personalized care that we offer, we are confident that we will have a return client, for as long as their funding holds out. And since we have seen many clients who began as insurance-paid injury-recovery cases turn into regular self-paying clients, we believe this will serve our long-term goal of increasing business also.

Read Also: Magic Wand Hv 270 Rechargable Personal Massager

Whether You’re A Dentist Office Or Dog Walker You’ll Find Complete Business Plans For Every Type Of Business

Whether you’re a small- or mid-sized business, freelancer, nonprofit, or still figuring that out, we’ve got you covered.

LivePlan’s sample business plan library has real business plans from over 100 industries. You can see the complete list here.

Even if you can’t find an exact match to your business, that’s OK. You don’t need an exact match for a sample plan to be helpful. Instead, look for a plan that’s closely related to the type of business you’re starting. For example, if you want to start a vegetarian restaurant, a plan for a steakhouse will still be a great match.

While the specifics of your actual business will differ, the elements you’ll want to include in your restaurant’s business plan are similarand they’re all included in LivePlan.

Why Massage Therapists Need A Business Plan

Even if you dont have formal business training, creating a business plan for your massage business will increase your odds of success. Furthermore, it increases your chances of funding from potential lenders or investors, as it provides a detailed look at your plans for success.

The Associated Bodywork and Massage Professionals reports that there are more than 330,000 massage therapists in the United States. While this means you might be starting your new business in a saturated market, the demand and opportunity are highAmericans spend more than $140,000 on treat yourself services like massages over their lifetime.

Your massage therapy business plan is your roadmap for running your company successfully. It provides proof of concept and transitions your fledgling idea to open a massage therapy practice in a refined vision of what you want your company to look like and how it will grow.

As a startupentrepreneur, youll need to outline your target market, the need or demand for your services in your geographic area, how youll stand out from the competition, and the marketing strategies youll use to differentiate yourself.

Don’t Miss: Personal Training And Massage Therapy

What Are The Benefits Of The Premium Package

It gives you a system of advanced business planning and financial tools that helps your business thrive. Sleep easier knowing how much cash flow you’ll have next week and next month, create milestones to execute your business strategy, and uncover powerful insights buried in your accounting data. Whether you’re starting a new business or growing your existing one, LivePlan Premium helps you make the best possible business decisions.

How The Massage Therapy Business Will Be Started

The first thing to do before you start thinking about how to start a physical therapy business is to develop a business plan. You can also take help from this massage business plan template. After this phase, you can start executing the planned steps. As the next phase, Susan will procure and enhance an existing therapy center in downtown Manhattan which ceased to function two months ago. Since the facility was previously used as a therapy center so the cost of inventory is cut down and the biggest expense will be incurred on the renovation work. The costs for the startup are as follows:

The detailed startup requirements are given below:

Also Check: Male Massage Therapist For Women

As A New Business Owner Or A Business Owner Launching A New Business You Must Understand The Rationale Process And Pitfalls Of Business Planning

Hence, the reason it is crucial to be the one in the writing process.

The process of writing a business plan for your massage business should follow a predefined format. This format allows you to explore the financial risks, benefits and alternatives that are present and projected as you plan your new business.

I have found in my years of financially guiding massage business owners that the ones who play an active part in the development of their business plan become knowledgeable in the financial aspect of operating their business. These new massage business owners are often not hit with the element of surprise when unexpected expenditures take place.

Massage Therapy Shop Business Plan Sample Template

Here is how to write a massage business plan.

Investing in successful massage businesses depends on how well your strategies are. Of utmost importance is your plan.

Thus, we have written this massage therapy business plan for your use. This is an area where lots of entrepreneurs have encountered difficulties.

Read Also: Directions To Hand And Stone Massage

What Do You Do Once Your Business Plan Is Done

A business plan isnt something you do just once. Your business will change overtime. As things change, youll find that some parts of your business plan are no longer in line with your current goals. That means you need to update your massage therapy business plan on a regular basis.

Now that you have a business plan for your massage therapy business, you can use it to keep your business on track. Its easy to waste time thinking up the same ideas again and again. All your ideas are now written down and organized. So now you can focus on getting things done, rather than wasting time thinking about how to get things done.

Use your business plan as a guide and a reference when you lose your way. It should ultimately be your map of how to get you from where you are now, to where you want to be. Maps are only effective if you get them out and study them. So dont file your business plan away and never look at it again. Creating it is only the first step towards making it work for you.

Its a good idea to set aside time once or twice a year to review and update your massage therapy business plan. When you do this, dont forget to consider your own life, well being and personal goals, as well as your business goals. Make sure your business plans and your personal circumstances are still in alignment. If something is off, its time to make some changes.

Summary

Can I Have Someone Professionally Review My Plan

Yes, we provide professional business plan reviews for an additional fee that includes an introductory meeting, a full review of your plan within LivePlan, and a follow-up call covering notes on each section. You can learn more about the plan review process and schedule an introductory call with an expert advisor here.

You May Like: How Long Does It Take To Be Massage Therapist

Perform A Swot Analysis

Finally, you cant go wrong with carrying out a SWOT analysis.

This is something that every business owner or self-employed person should absolutely do, whether theyre starting up a sports massage business, or any other type of business for that matter.

SWOT stands for Strengths, Weaknesses, Opportunities, and Threats, and so a SWOT Analysis is a technique for assessing these four aspects of your business.

This is a really simple but effective tool that takes into account any internal and external factors that could affect your business.

Rather than just focusing on the current strengths and weakness of your own business, you can look for ways that you can improve or grow in the future so that you can maximise your sports massage salary, and also identify any potential threats that you need to be aware of.

Financial Goals And Massage Business Profits

The last step before starting your new massage therapy business is to set clear financial goals.

To calculate your goals, revisit your business plan and add up your expenses to weigh them against the price of your services. The number left over is your profit.

If youre not sure of what to charge, here is a great resource tailored for massage therapists.

On average, massage therapists should shoot for a profit margin of 20%.

Cancellation Policy

There are also other tactics you can use in the massage industry to keep your financial goals on track. Pam gave us some great insights on this topic:

Its common practice for massage therapists to require a credit card hold for bookings with a cancellation policy in place.

That way, if a client doesnt show or cancels an hour before the session, you can still recoup some of the lost income. However, use this tactic with discretion.

Can you make good money as a massage therapist?

said Pam. And that number is achievable even if youre not a massage therapist in New York City. Undoubtedly, the answer to the question is yes!

The U.S. Bureau of Labor Statistics puts the average annual salary for a massage therapist at over $42k a year.

If youre running your own business, that number can rise quickly. Its all about the effort you put into running your business.

Don’t Miss: Massage For Osteoarthritis Of The Knee

Pick A Brand & A Name

Finally, you cant start building a sports massage business and writing a business plan without branding and a good business name!

If you havent already decided on a name or what your branding will look like, it’s time to get creative!

The OriGym guide to Fitness Business Names is the perfect resource to help you choose a business name that truly reflects what you and your business are all about.

In terms of a brand image, youll need to decide on brand colours, and maybe even develop an idea of what your logo might look like.

When making this decision, you should bear in mind that people often associate colours and symbols with certain sports, feelings, and even quality of service.

So, the colours you choose should seriously consider the kind of image and brand message that you want to portray.

As a general example of how you could apply this to your sports massage business plan, say your target market are ameaur boxers, then you might choose the colour red, as this is often associated with the sport.

Unsure of where to start with choosing brand colours and a fitness logo? Our article on the best fitness logos includes tons of design tools and real life examples!

Whats The Big Deal With Massage Therapy Business Plans

Lets be honest here, you are more likely to trust and follow a person who has a plan than someone who is happy-go-lucky.

Having a massage business plan will help you achieve the following:

• Its a map to your success
• If you were starting at location A and business success lies at location B. A business plan will help you reach from A to B.
• If you were to chart your path on a piece of paper in the form of a well-laid-out plan, it will be easier to foresee any possible obstacles and help you solve them preemptively.

• Help you hit milestones better
• Milestones are important in any business to measure your success.
• Keeping track of your profit and losses is sometimes not enough to see if your business is actually growing.
• A massage plan with clear milestones will help you achieve your goals much more efficiently.
• Youll always have a future goal to look forward to and work towards.

• Proves you are serious
• Anyone can start a business but not everyone becomes successful.
• Having a detailed massage business plan can help you garner support and give you the motivation to continue.
• If you are planning on bringing in partners or investors, hiring staff, or borrowing money from the bank, then having a plan will give you the credibility to make a case for yourself.
• You will need to prove that you are serious and have a well-laid out plan to return the borrowed money or reap profits within a stipulated period of time.

Read Also: Good Karma Massage And Cupping